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Building a brand new membership is exciting, but it can also be confusing and intimidating. As the resident experts, we’d like to demystify the process for you. I want to be upfront with you, though: This article is not to compare different kinds...

As I write this in 2023, online courses and membership sites have an ever-increasing role to play in the marketplace. Each day, more prospective students become aware they don’t need to take the “traditional” path to success in their industry, and...

In our last post, we began looking at the top five things you can do to get more students for your membership or course. We saw that first, you need a flywheel in order to build a sustainable system for marketing your membership. Second, we saw...